Meet The Hosts

Adejoke Adekunle

Journey in Tech

Our founder and CEO, digital entrepreneur Joké Adekunle, directs all activities with our associates and partners in Africa.

She started her successful marketing career with leading African tech startup Jobberman, moving on to Digiengage, a dynamic digital marketing business, rapidly rising through the ranks to become their first female Chief Operating Officer.

With a Nigerian father and a Ghanaian mother, Joke is passionate about building an Africa with many more female-led startups solving local and regional problems. An accomplished Martech and Adtech expert, she loves good food and House music.

Lade Tawak


Lade Tawak is a Design Researcher & Strategist, Writer, and Speaker passionate about building products and services that make people’s lives better and easier. She has expertise in research, strategy, product design, service design, and design thinking and has worked with startups, agencies, and multinationals in Sub Saharan Africa to redesign processes, improve products and services, and create a more user-centred product development process. She is currently working on smartphones and Voice User Interfaces (VUI) for the next billion users.